Marketers will do anything to persuade unsuspecting consumers that the food products they are buying are healthy. CBC Marketplace crunched the numbers and uncovered less-than-honest marketing.
Nutella claims health
benefits but is more like spreadable candy. 1 serving (1 tablespoon) of Nutella
= 2 ½ hazelnuts and 11 grams (almost 3 teaspoons) of sugar. There is less sugar
in standard chocolate icing than in an equivalent serving of Nutella!
Campbell’s Healthy Request Soup
– Is
it really just a healthy spoonful of vegetables? The label reads 470 milligrams
of sodium per serving (250 milliliters). However, each container is almost 400
millilitres, which equals 750 milligrams of sodium. The product is a single
serve, non-resealable container. Most people would consume the entire container
since 400 milliliters is a modest portion size. The amount of sodium consumed
is equal to eating an entire large bowl of potato chips!
Dempster’s Garden Vegetable
Bread flaunts
a hefty picture of carrots on its bag. The label reads than one serving (2
slices) = 6% of your daily Vitamin A requirement. If you were to eat a real
carrot, the 6% attained from 2 slices would equal 1 gram – smaller than your
thumb – of the real thing! Also, when food is processed, it loses much of its
nutritional value, and is never the same as an unprocessed fruit or vegetable. An
entire loaf of this bread has the equivalent Vitamin A of about 1/7 of a
medium-sized carrot!
Sun Rype Fruit Source 100%
Fruit Bars are basically candy masquerading as fruit. There
are 29 grams of sugar in every bar. This is the equivalent to 6 ½ Oreo cookies!
The actual fruit inside, the Strawberry Fruit Bar as an example, is 2% of your
daily allowance of Vitamin C. To get the Vitamin C from one regular-sized real strawberry,
you would have to eat 6 Fruit Bars!
Kraft Dinner Smart is not as smart and
healthy as the packaging would have us believe. The KD Smart Vegetables
contains only 2 tablespoons of freeze-dried cauliflower per serving. The KD
Smart High Fibre contains the same amount of fibre as an apple, but it is
processed fibre, so is in no way equivalent of a real apple. The KD Smart Omega
3 / Flax contains very little Flax or Omega 3. One would need to eat 177
servings (44 boxes) to consume the equivalent Omega 3 found in a portion of
salmon!
Photo: http://www.kraftcanada.com/brands/kraft-dinner-smart-recipes CC
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