Many Americans and Canadians are throwing away perfectly good, safe and edible food for no rational reason. For some, a sense of anxiety wells up if they were to eat the allegedly now “poisonous” food. This is all based on faulty and confusing information that food companies make no effort whatsoever to clarify. The $$$$ reasons are obvious.
The food waste today in
America and Canada is frankly criminal, especially with so many in need:
“The statistics are damning. Forty percent of food produced
in America heads to the landfill or is otherwise wasted. That adds up. Every
year, the average American family throws out somewhere between $1,365 and
$2,275, according to a landmark 2013 study co-authored by the Harvard Food Law
and Policy Clinic and the Natural Resources Defense Council ….. Environmentally
it’s bad, too. The study found that 25 percent of fresh water in the US goes
toward producing food that goes uneaten, and 21 percent of input to our
landfills is food, which represents a per-capita increase of 50 percent since
1974. Right now, landfills are piled high with wasted food, most of which was
perfectly fine to eat — and some of which still is.”
The so-called “expiration”
dates are not what people think:
“Date labels first started appearing in the decades following
World War II, as American consumers increasingly moved away from shopping at
small grocery stores and farms and toward supermarkets, with their rows of
packaged and curated options. At first, manufacturers printed a date code on
cans and packages for the benefit of the grocer, so they’d have a guideline for
when to rotate their stock. The label was not
designed for consumers. But since shoppers wanted to buy the freshest food
on the shelf, savvy folks started publishing booklets that gave a guide for
deciphering the codes.
“Eventually, producers — seeing that shoppers actually wanted
to know what those secret dates were — started including more clearly readable
dates on the packages, with month, day, and year. They saw it as a marketing
boon; it was a way to attract consumers and signify that your food was fresh
and flavorful. Consumers loved it, and the so-called ‘open date’ labels became
common. But there was little consistency about them.
“And while the federal government made some attempts
beginning in the 1970s to enact legislation that would standardize what those
labels mean across the country, they failed. (The exception is infant formula,
for which there are strict federal guidelines.) Instead, the burden fell on
state (and sometimes local) legislatures, which passed laws that varied wildly,
often relying on voluntary industry standards. One state might never require
labels; another may mandate that the freshness label on milk have a date of 21
days after bottling; a third may set the same date at 14 days. State-to-state
discrepancies can be costly for manufacturers, who had to come up with ways to
produce multiple labels for multiple regions. But it’s also baffling to
consumers.
“The labels are inconsistent, too. What the label actually
indicates varies from producer to producer. So you might have a ‘best by’ label
on one product, a ‘sell by’ label on another, and a ‘best if used before’ label
on a third. Those have different meanings, but the average consumer may not
immediately realize that, or even notice there’s a difference.”
The ominous dates have
almost nothing to do with food safety:
“Most packaged foods are
perfectly fine for weeks or months past the date. Canned and frozen goods
last for years. That package of chips
you forgot about that’s a month out of date isn’t going to kill you — they just
might be a tiny bit less crunchy than you’d like. The huge exception is foods like deli meats and deli salads, which won’t be reheated before they’re
consumed and can pick up listeria in the production process — but that’s the
exception, not the rule. You can check for the freshness of eggs by trying to
float them in a glass of water (if it sinks, it’s good). Properly pasteurized
milk, which is free of pathogens, should be fine if it tastes and smells fine.
But many of us, with the best of intentions, just look at what the label says
and throw out what’s old.”
The major food corporations
have selfishly snoozed on this issue, more than happy to dupe the public and
perpetuate the lies:
Chef, journalist, and culinary author Tamar Adler: “It’s in
the general interest of anybody trying to sell anything to continue to
perpetuate the illusion that our foods are going bad all the time. We could buy
half as much food.” Adler noted that our penchant for buying more than we need
and then throwing out food that’s gone slightly past its peak is rooted, at its
core, in a consumer mindset. “The only way that makes sense is if your cultural
value is unfettered growth and profit at all costs,” she said. “There’s no
other way that it makes sense to just throw stuff out.”
Americans and Canadians can
learn from other cultures:
Adler: “‘The whole idea that mold and bacteria are to be
avoided at all costs is not only antithetical to good cooking, but it’s
literally not practiced’ in most cultures.’ Salami and cheese and pickles and
sauerkraut and all kinds of food come from the natural process of aging — ‘in
most cuisines of the world, there’s not as great a distinction between new food
and old food; they’re just ingredients that you’d use differently,’ she said.
Those traditions certainly have been retained in regions where Americans still
make kimchi and half-sours and farm cheese. But we’ve absorbed over time the
idea that those natural processes are bad and will make us sick. Instead, we
rely on companies to tell us what food is good for us and when to get rid of
it.”
Many people don’t get enough
to eat because of this unsubstantiated paranoia:
“Some states bar grocery stores from donating or selling
out-of-date foods to food banks and other services designed to help those living
with food insecurity. The thinking is reasonable, even altruistic: Why would we
give sub-par food to the ‘poor’? If I wouldn’t eat ‘expired’ food, why would I
give it to others? Distributors fear legal threats if someone eats past-dated
food and becomes ill (something that has rarely happened, but it’s still a
looming threat).”
The finicky consumer is also
to blame:
“In many places, if you can’t sell all your milk by the
sell-by date, you have to dump it. Consumers don’t want to buy a box of
Cheez-Its that only has a week left on it. Beef that ‘expires’ in two days is
not going to fly off the shelves. And if you can’t sell all your carrots, some
of those carrots are going to start getting a little bendy. And many grocery
stores will only sell produce that’s up to a certain aesthetic standard — no
weird-looking apples or sweet potatoes from outer space, everything the same
shape and size. Furthermore, if a manufacturer changes the label on their
cookie packages, all the old packages will probably just be discarded to
maintain uniformity.”
Misfits Market and Imperfect
Foods:
“Some businesses have cropped up to try to fix this
larger-scale problem, like Misfits Market and Imperfect Foods. They form
relationships with producers to rescue aesthetically ‘ugly’ food — or at least,
food we’ve been trained to think is ugly or too small or too large — and sell
it to customers. They also buy food that’s approaching its label date and
resell it to customers, hoping to cut down on food waste and change the way
people eat. ‘It’s all about breaking down misconceptions,’ Imperfect Foods’
associate creative director, Reilly Brock, told me by phone. ‘Food is not
Cinderella. It’s not going to turn back into a pumpkin by midnight if it
reaches the date on the label.’”
Good solutions moving at a
snail’s pace:
“Quite a bit has happened in the years since Broad Leib and
her colleagues first published their study. Seeing the problem, two major
associations (the Consumer Brands Association and the Food Marketing Institute)
put together a working group to design a standard date label that would work
for both businesses and consumers. ‘They came up with a ‘best if used by’ label
for a quality date and ‘use by’ for a safety date,’ Broad Leib told me. ‘And
they got a bunch of their members to sign on to voluntarily shift to using
those dates.’ In other words, if a food won’t decrease in safety but might
decrease in quality, the manufacturer would use the ‘best if used by’ label; if
it might become unsafe to eat, they’d use the ‘use by’ label. That system
corresponds roughly to a standard used in many other countries……
“We need a public health program to educate people about
what’s safe to eat. The UK has done a series of campaigns toward that end, with
the slogan ‘Look, Smell, Taste, Don’t Waste,’ in which it partnered with
industry to help people understand when to keep their food and when to toss it.
We need to ask for more clear labels, advocate for better legislation, and talk
to one another about what labels really mean. And we need to move closer to
food again, thinking of it less as a packaged consumer product and more as
something natural that nourishes us as humans.”
Source: The lie of
“expired” food and the disastrous truth of America’s food waste problem https://www.vox.com/22559293/food-waste-expiration-label-best-before
Further Reading
Is 'Expired' Milk Safe to Drink? Here's How to Know When to
Throw Away Food https://www.discovermagazine.com/health/is-expired-milk-safe-to-drink-heres-how-to-know-when-to-throw-away-food
Related Posts
10 Things To Know Before Buying OLIVE OIL https://www.mybestbuddymedia.com/2020/07/10-things-to-know-before-buying-olive.html
Exposing 9 More Misleading Food Industry Practices http://www.mybestbuddymedia.com/2014/05/exposing-9-more-misleading-food_5533.html
10 Food Industry Deceptive Claims http://www.mybestbuddymedia.com/2014/04/10-food-industry-deceptive-claims.html
Food Alert: The “Best Before” Dating Game http://www.mybestbuddymedia.com/2016/05/food-alert-best-before-dating-game.html
Photo: https://green.harvard.edu/tools-resources/video/expired-food-waste-america
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